THIS HAS GONE TOO FAR… Imagine you’re at a social event & someone asks you politely what you do for a living. For those of us who spend our time developing websites & marketing them, this is seemingly the LIT FUSE in the powder keg….After they hear your answer, you see their eyes light up & [...] [...more]
At a social media marketing training session I recently attended, I overheard another attendee talking about the challenges she faced in attempting to tackle social media marketing. The owner of a small, home-based business based in the Toronto area, she was trying to find inexpensive ways to market her business. She had heard about this [...] [...more]
PAY PER CLICK ADVERTISING Pay per click advertising. When this first came out, the prices were insane. Then the prices dropped like a rock and Google was just the best place to advertise. Then, Google got too big for its own shoes and we’re back to where we started. Keywords that used to cost 7 [...] [...more]
What is cross selling? There is really no clearcut definition on cross selling, but it is one effective technique when it comes to internet marketing. It is the process by which you identify the customers who are interested in a certain set of products and then you go and branch out by means of selling [...] [...more]
What is pay per click? Well, go to Google, and then type in a keyword or phrase that you want to search for. Then, at the top of the search results, you will see a section for what is called sponsored links or sponsored results. These sponsored links are paying a certain cost per click [...] [...more]
If you plan on marketing online, you’re sure to hear the term Search Engine Optimization (SEO). So what is Search Engine Optimization? Search Engine Optimization is an online marketing strategy to make your website rank higher on a list of search engine results Before a site can appear in search results, the search engines must index [...] [...more]
“Do you know that internet is the future of business?” A friend asked me this question on the way to get lunch about four years ago. That time I didn’t have any idea to answer! Six months ago, there was a talk show about money and market between my favorite speaker and the moderator [...] [...more]
One mistake that most people tend to make at some point in their Internet marketing career is lumping all forms of advertising into one particular mold. This is often done in the case of pay per click marketing. People are aware that absolute fortunes are being made through the Google Adwords system, so they naturally [...] [...more]
If you want to succeed in internet marketing, you need to arm yourself with the knowledge on how to drive targeted traffic using organic listings of search engines. Search engine optimization is the basic of web traffic generation. Every day, there are more businesses optimizing their sites so as to achieve higher organic listings. If [...] [...more]
In any business including internet marketing, the rule of 80/20 is applied, which means twenty percent of top performing internet marketers are making 80% of money online. If you want to success in your internet marketing business, then, you need to be the top 20% in the group to share the 80% of online money [...] [...more]
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